Do you really need social media to build a following? To build expertise? To be successful? Its something Ive been thinking about a lot. I think lots of creators are too. The rote advice that you see from the ultra successful people just doesnt work fo

During the pandemic, we were told one thing seemingly over and over again: You need to start a membership. You need a community. Thats the only way you can scale your business. And to be honest, I fed into it. I believed that a membership was the key to

Choosing the right platform can feel like an impossible task sometimes. There are so many options, from services to creating your own website and owning everything how do you choose? Well, Nathalie Lussier and I have both been around the block. She owns

One of my favorite Disney+ shows is Loki. Its a truly fascinating look at time travel, predetermined events, and controlling your own destiny.And now Im going to give you a major (if not very simplified) spoiler, if you havent seen it.In the finale, Lo

It was Christmas Eve, and I was waiting in line for bagels.As someone who grew up in New York now living close to Philly, Im admittedly a snob about the quality of the bagels I eat. But theres a bagel shop not 5 minutes from my house that makes the best

I sweat bullets over finding the right tools. Some might say I am an Overthinker.And that is an asset to me. But occasionally, it causes crippling analysis paralysis. Ive spent every day of this very young year, thinking about the implementation for my m

It was a wild year for social media in 2023. Twitter turned into X. Meta launched Threads. And LinkedIn started off the year as a promising platform for engagement and growth before tweaking the algorithm and tanking all of that. Matt Clark, founder of Th

The word 'Control' evokes various thoughts and emotions, many of which are negative. Control is often associated with an excessive desire to dominate or dictate every aspect of a situation.The bad guys in movies and in real life desire control at almost a

Over the last few weeks, youve heard from multiple guests about the importance of research Dappz talking about calculated risks and doing research for the actual calculation. Nikki Rausch talking about speaking your potential customers language. Adria

A few weeks ago, I ruffled some feathers on social media. I said, Telling people you wrote your book with AI is like telling people you ran a marathon with your car.Wow. People took umbrage with that statement. And while I stand by what I said, I thoug