Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #114, we are airing Friday July 29nd 2016 were every week we spend around 20 minutes sharing the most interesting tool news and techniques being used in digital marketing for the hospitality industry. SO lets get started; This week in our new and upcoming tools section; Tools â?? - Googles new Adwords changes and what it means to you. http://searchengineland.com/google-adwords-expanded-text-ads-live-254548 News - - Fortune Magazine refers to the decline of OTAâ??s while a Phocuswright study refers to a persistent increase weâ??ll chat about both http://fortune.com/2016/07/27/travel-agents/ - Kimpton gets hacked - http://www.foxnews.com/travel/2016/07/27/kimpton-hotels-investigating-possible-credit-card-breach.html Techniques - -How to use tools like POWTOONS and autoplay videos on Linkedin and Facebook to your advantage. Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter where if you like the show please rate us and leave a comment. Also if this is your first time hearing us you can subscribe to our show on any of those platforms. For an archive of all previous podcast you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join in every Friday at 10:30 central US time called this week in hospitality digital marketing show. on blab.im or simply go to hospitalitydigitalmarketing.com/blabcasts