The Seed: Growing Your Business

Ep.106-Thinking About Hosting Your Own Event?
Hosting events can feel overwhelming—budgeting, logistics, RSVPs, tech (the mic still makes me nervous!). But after co-hosting the Women Rising Summit with 250 incredible women, I can tell you this: when events are aligned with who you are, they stop draining you and start fueling you.
In this week’s episode of The Seed, I’m sharing everything I learned—from why events matter to the step-by-step logistics that make them possible.
Why Events Matter-
Connection builds faster: Face-to-face (or screen-to-screen) events create instant trust.
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Authority grows with a mic: Leading a room shifts how people see you.
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Community sticks when it gathers: Whether it’s 5 or 250, groups create momentum.
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Alignment equals energy: When events reflect your values, they light you up.
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Micro Moments: Coffee chats, masterminds, accountability pods.
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Small Gatherings: Workshops, lunch-and-learns, panel discussions.
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Signature Events: Summits, retreats, annual conferences.
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Virtual Events: Webinars, challenges, digital summits.
Define the promise—what one clear takeaway will attendees leave with?
Choose your format and venue—start small and scale when ready.
Set your budget—stay lean at first and invest in reusable items.
Secure vendors and support—venue, catering, AV, volunteers.
Map your run of show—registration, welcome, sessions, breaks, closing.
Market with clarity—make the promise clear in every invite.
Always have a contingency plan—tech backups, extra supplies, flexibility.
Events don’t have to be extravagant. They just need to be aligned, simple, and built on connection.
✨ Listen to the full episode on The Seed Podcast, and don’t forget to like, subscribe, and share.
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Let’s keep cultivating growth and empowering women in business—together.