In this episode of The Seed, I sat down with Shannon Gaither, a seasoned entrepreneur and expert in sales funnels with over 20 years of experience in the digital space. As we prepare for 2025, Shannon shared invaluable insights into how sales funnels can transform your business approach, regardless of where you’re starting.

Key takeaways:

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• The Power of Sales Funnels: Shannon explains how a well-structured sales funnel guides potential customers from curiosity to purchase. While there are common funnel formulas, every business needs a tailored approach. Nurturing leads through email campaigns is crucial for building trust before pitching your offers.
  
• Simplify and Start Small: For those new to sales funnels, Shannon recommends starting simple. She breaks down the different types of funnels, such as lead magnet funnels and sales funnels, and encourages entrepreneurs to focus on what works best for their unique situation.
  
• Shannon’s Journey: From being a nail technician to navigating the tech world, Shannon has found her niche in digital marketing and sales funnels. Her mission? To help women build businesses they are proud of, without being overwhelmed by traditional coaching models.
  
• Sales Funnel Lab Program: Coming in January, Shannon is launching the Sales Funnel Lab, an eight-week cohort-style program where entrepreneurs will get personalized support to create and implement their own functional sales funnels. This is the perfect opportunity for anyone looking to kickstart or refine their sales process for 2025.
  
• Tech Headaches? No More: Shannon specializes in making sales funnels seamless, without the usual tech frustrations. In this episode, she shares tips on how to overcome common tech challenges and streamline your funnel-building process.
  

This episode is packed with actionable insights for anyone looking to grow their business. Whether you’re an established entrepreneur or just starting out, Shannon’s expertise will guide you toward taking your business to the next level.

Links Mentioned:

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• Join the waitlist for Shannon’s Sales Funnel Lab course: [Click here to join]
  
• Schedule a 45-minute Tech Connect session with Shannon: [Click here to schedule]
  

Let’s grow and empower women in business together!