The Seed: Growing Your Business

The Seed: Growing Your Business


Ep.55 – Breaking Down Goals: How to Strategize for 2025

October 15, 2024

In this episode of The Seed, I, Lisa Resnick, welcome you back as we approach the end of 2024 and begin to look ahead to 2025. I share my personal journey of realizing the importance of having a structured plan rather than keeping everything in my head. I emphasize the transformative power of writing down your goals and breaking them into manageable steps, which can significantly enhance your clarity and confidence as you prepare for the new year.


We dive into the essential components of creating a robust 2025 plan, distinguishing it from your overarching business plan. While your business plan outlines your high-level vision and mission, your 2025 plan serves as an operational roadmap that guides your actions throughout the year. I stress the importance of starting this planning process now, rather than waiting until the holiday rush, to ensure you enter the new year fully prepared.


I outline six key areas to focus on for your 2025 plan:



  1. Financial Review: Assess your 2024 financials to understand what worked and what didn’t, providing a solid foundation for future decisions.
  2. Revenue Goals and Milestones: Set specific revenue targets for 2025, breaking them down into quarterly milestones to make them more achievable.
  3. Marketing and Sales Strategy: Develop a clear plan for how you will reach your revenue goals, evaluating your current sales funnel and identifying areas for improvement.
  4. Growth and Development: Consider where you want to grow in 2025, whether that’s expanding your team, launching new offers, or investing in your personal development.
  5. Operational Efficiency: Identify any systems that may be slowing you down and explore ways to upgrade or automate them for better efficiency.
  6. Community and Collaboration: Reflect on the relationships you need to nurture in 2025, including mentors, collaborators, and clients, to support your success.

Throughout the episode, I encourage you to think about potential new business pillars, such as starting a podcast or enhancing your list-building efforts. I highlight the importance of planning these initiatives thoughtfully to ensure they align with your overall business strategy.


As we wrap up, I remind you that your plans are living documents meant to evolve. I invite you to join us at Dandelion, Inc. for support in mapping out your goals and holding you accountable as you navigate this journey. Together, we can make 2025 your best year yet! Thank you for tuning in, and I look forward to sharing more insights in future episodes.