Hancock Talks

Hancock Talks


Episode 30: The power of storytelling in life insurance planning

February 16, 2023

Listen to the latest episode of Hancock Talks to hear how telling stories can help you connect with your clients — and communicate and clarify all that life insurance offers. Join John Hancock’s Mark Berry, Variable Life Vice President (and master storyteller), and Carly Brooks, Head of Advanced Markets. During this podcast, you will learn:


  • What makes storytelling so important to the life insurance planning process 
  • Why weaving stories into your pre-sale discussions can help enlighten clients and inspire them to act
  • The secrets to a good story — including a proven example from Mark’s long experience in the life insurance business


For financial professional use only. Not intended for use with the general public.


Insurance products are issued by: John Hancock Life Insurance Company (U.S.A.), Boston, MA 02116 (not licensed in New York) and John Hancock Life Insurance Company of New York, Valhalla, NY 10595. 


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