Kathryn Rose is the CEO and founder of wiseHer, a social enterprise and technology platform providing on-demand expert advice and resources for professionals, which has become a great tool to remain connected, continue growing professional networks, and seek guidance from experts as we all navigate our careers and businesses amid this crisis and moving forward. Rose begins by diving into her career path before founding wiseHer (4:35) and how the idea for the platform emerged after the 2008 mortgage market meltdown, during which she lost her job all the while caring for a newborn baby and a sick mother (7:42). She discusses her time working as an SEO and social media consultant (10:30), what she learned about female entrepreneurs during that time (11:34) and the decision that ultimately led to the launch of wiseHer (13:22). She explains how she got the platform off the ground (20:09), how the advisory service works (24:02), how it's grown over time (26:14) and where she hopes to take it in the future (34:54).

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Kathryn Rose
LinkedIn: https://www.linkedin.com/in/katkrose/

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