Creative Genius Podcast

Creative Genius Podcast


Latest Episodes

Business Insights from an Interior Design Veteran (Katie Decker-Erickson)
January 07, 2025

You dont last 20-plus years in the interior design industry without learning a few valuable lessons along the way. While every interior design firm is unique, the principles of sound business managem

The Secret to Drama-Free Projects (Janine Aurichio)
December 17, 2024

Interior design is demanding work, involving thousands of detailed decisions, project challenges and competing personalities. That can give rise to a lot of friction and stress. While you cant elimin

Podcasting to Build Your Interior Design Business (Nicole Lashae Ben)
December 10, 2024

It seems like everyone nowadays has a podcast. So why not you? Although one might argue that there are far too many podcasts, they are extremely popular ways of consuming information. Like blogs and v

Designing a Home for Holistic Well Being (Matthew Tenzin)
December 02, 2024

All designers aim to create environments for their clients that will improve their lives and support their health and wellness. In the execution of those designs, that often focus on functionality and

Sell Without Selling (Shannyn Lee)
November 26, 2024

Many interior designers are uncomfortable with the idea of selling their services to a client. For them, the word selling carries a connotation of persuading someone to buy something that maybe they

Conversation with a Mid-Century Modernist (Christopher Kennedy)
November 19, 2024

Sometimes a designer latches onto a particular period or style and builds their career around it. It may appeal to their sense of aesthetics or taste. Or it may speak them in more profound ways. They

An Organized Designer Is a Successful Designer (Kathleen DiPaolo)
November 12, 2024

Interior designers deal with hundreds, if not thousands, of details every day. It only takes one slip-up to jeopardize a project and potentially lose a client. Being well organized can help prevent mi

All About Innovation (Jeff Standridge)
November 05, 2024

In his 2020 account of his 15 years as CEO of the Disney empire, The Ride of a Lifetime, Roger Iger proclaimed the maxim, "Innovate or Die". It quickly became a mantra for business executives and woul

Social Media Marketing for Interior Designers (Darla Powell)
October 29, 2024

Using social media to market products and services is not a new practice. But in recent years it has increased exponentially with the massive popularity of channels like TikTok and Instagram. That pro

PR Essentials for Interior Designers (Amy Flurry)
October 22, 2024

Along with marketing, public relations can be an effective means of expanding into new markets and attracting more of your ideal clients. Also like marketing, to produce the desired results, you need