Shawn Hollenbach and I first met in Atlanta at the Salon LGBTQ Conference and then again in Fort Lauderdale at the LGBT Tourism & Hospitality Conference.  After confirming with his press department that it was ok for him to do the interview, we were able to find a time to chat in December about career advice, social media, Logo TV, and more.  Specifically, we discuss:

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• His journey from Lifetime to Comedy Central to Logo TV and using Twitter to score the job
  
• The inspiration behind “Twerk Your Turkey”, a video he created that went viral on YouTube, gaining $417,000+ views
  
• Social media strategies that Logo TV uses to grow organic followers that can work for you too
  
• How Facebook is like Las Vegas, Twitter is like New York City, and Instagram is like Paris
  
• Career advice – Be nice!
  
• What’s new, great and up-and-coming on Logo TV
  
• Producing shows on the web vs. cable television and current trends
  

Myself, Coco Montrese, and Shawn Hollenbach

Shawn and RuPaul closing the bell of the NASDAQ