This Week Is Digital Content About to Turn Upside Down? Then, the fast blurring line between real and synthetic realities. And - the Plight of the Creative Class. I’m Alexa Scordato and this is Future Forward and I’m Steven Rosenbaum - Let’s Launch!

Chapter 1 Streamer Wars

The Streamer Wars

https://variety.com/2019/tv/news/reed-hastings-on-the-streamer-wars-its-a-whole-new-world-starting-in-november-1203343068/

Market Experts Predict Which Streamers Will Fail and Why

https://observer.com/2019/09/amazon-apple-netflix-disney-hbo-max-peacock-streaming-wars-who-will-fail/

-> flashback:

Blockbuster Could Have Bought Netflix for $50 Million but the CEO Thought It Was a Joke

https://www.inc.com/minda-zetlin/netflix-blockbuster-meeting-marc-randolph-reed-hastings-john-antioco.html

Chapter 2 Synthetic Realities

Welcome to our new synthetic realities

https://www.axios.com/synthetic-realities-fiction-stories-fact-misinformation-ed86ce3b-f1a5-4e7b-ba86-f87a