Fractal Marketing - with Gerard Doyle
Latest Episodes
Video Killed the Podcasting Star
Video might have killed the radio star, but I'm pretty sure that podcasts are gonna survive. Here's the thing I've got a face for podcasts. Well, it's more that when I look at myself on a video, I get so self-conscious that I know that I can't perform. I'
Naked Wines – transforming physical retail into a subscription
This episode features Daniel Mcgowan, and Louise Flynn, the Growth Marketing Consultants for Fractal Marketing. They discuss Naked Wines trading approach, what it represents, the choice of partnerships, and their means in getting their message to the mar
SpaceX – Elon-gated branding
SUMMARY This episode features Daniel McGowan and Louise Flynn, Growth Marketing Consultants for Fractal. They analyze space exploration, marketing’s final frontier, with SpaceX and the unconventional path they’re taking in reaching the stars.
Pet Circle – Instagram and Subscriptions
SUMMARY This episode welcomes back Daniel McGowan and Louise Flynn, Growth Marketing Consultants for Fractal, as they pick apart Pet Circle’s subscription marketing model. The company leverages social media to create social proof to reach their well
SEMrush - Fast Brands and Community
SUMMARY This episode features Daniel McGowan and Louise Flynn, Growth Marketing Consultants for Fractal as they provide a marketing review and analysis of SEMrush. They analyze the company’s dependence on Google and the way the brand appeals to thei
The flow of WebFlow: how a great product locks-in their users with Lachlan Kirkwood
This episode of Fractal Marketing features Lachlan Kirkwood, Digital Marketing Specialist and Founder of ClickThrough. He discusses Webflow, a champion of the no-code movement, and drills down their m
Numa and the Power of Case Studies with Andrew Miller
This episode of Fractal Marketing features Andrew Miller, Startup Marketing Advisor & Coach at AndrewStartups. He discusses Numa, an AI that answers calls for businesses and the strategies they use to pitch to retail SMB’s. Gerard and Andrew tak
Kajabi picking a positioning fight with every B2B SaaS company – Guest Louise Flynn
This episode features Louise Flynn, Founder and Marketing Advisor at Rulu Marketing. She talks about Kajabi, an online business platform that replaces multiple tools and offers a full-stack solution t
Smart Passive Income: Building trust with transparency – Guest Jason Wright
This episode of Fractal Marketing features Jason Wright, New York Times Bestselling Author and Speaker, as he discusses the branding of Smart Passive Income (SPI) by Pat Flynn. Gerard and Jason look at Pat’s success in blogging and podcasting, as we