Founder's Field Notes

Founder's Field Notes


Getting Dirty with Bennett Maxwell, CEO and Founder of Dirty Dough! #cookiewars

March 14, 2023

In this week's episode, we sat down with Bennett Maxwell, the CEO and founder of Dirty Dough, the cookie franchise that has taken the dessert industry by storm! Bennett is a true sales guru and a mental health advocate who believes that true joy comes from knowing yourself and finding real fulfillment. During the episode, Bennett shared his sales journey, how he identified opportunities and chased them, and his plans for using the success of Dirty Dough to build his Life is Sweet Foundation.


Overall, Bennett's journey is an inspiring tale of hard work, perseverance, and passion. Tune in to this episode to learn more about his experience, and don't forget to take note of his invaluable advice on how to become a successful entrepreneur. 


#productdevelopment #manufacturing #foundersfieldnotes #entrepreneurship #lifeissweet


About Bennett Maxwell:

Bennett Maxwell is a successful entrepreneur, real estate investor, and mental health advocate who is best known as the founder and CEO of Dirty Dough, a franchise cookie company. Maxwell's vision is to break down business barriers and raise mental health awareness by promoting authenticity and self-acceptance.


Maxwell's entrepreneurial journey began at an early age when he started selling candy bars in school. He went on to sell discount cards, do door-to-door sales, and even run lemonade stands to make money. This early experience in sales has stayed with him, and he has continued to use his skills to build successful businesses throughout his career.


Maxwell's work history includes stints as a tutor, sales manager, and life insurance agent, among others. He is also the owner of five residential properties with 15+ tenants, which has given him a deep understanding of the real estate industry.


In April 2019, Maxwell founded Dirty Dough, which uses centralized production with special machines to produce the world's first 3 layer cookie. This innovative approach allows for a franchise to open up at half the cost of the competition, half the labor, while lowering ongoing costs. Dirty Dough has quickly become a popular franchise, with 90 franchises already sold by May 2022.


Maxwell is also a member of the Forbes Business Council and has his own podcast, "Deeper Than Dough." The podcast focuses on finding joy and fulfillment in both business and personal life through self-awareness and mindset. Maxwell believes that true happiness and success come from knowing oneself and being authentic.


Despite his success, Maxwell remains humble and focused on helping others. His commitment to mental health awareness and self-acceptance sets him apart as a leader in the business world.


https://linktr.ee/bennettmaxwell


About Founder's Field Notes: 

Founder's Field Notes is a must-watch for any founder or aspiring entrepreneur. This show is a unique blend of business education and inspiration, aimed at helping founders and future entrepreneurs overcome the struggles of starting and running a business.


Each episode delves into the real-life experiences of successful entrepreneurs, highlighting the challenges they faced and the lessons they learned along the way. The show is hosted by Jason Klug, Founder and CEO of Klugonyx. Jason sits down with fellow experts in the entrepreneurship world to provide in-depth analysis and expert advice on the most pressing issues facing today's business owners.


Whether you're just starting out or are a seasoned entrepreneur, Founder's Field Notes is an essential resource for anyone looking to grow their business and achieve success. The show is tailored specifically to the needs of its target audience, founders of businesses and future entrepreneurs, providing a wealth of information, inspiration, and practical guidance. So, if you're looking to take your business to the next level, tune in to Founder's Field Notes.


www.Klugonyx.com

#foundersfieldnotes #productdevelopment #entrepreneur