For years now I've been preaching how filmmakers need to create ancillary products for their indie films. Today's guest is the definition of a Filmtrepreneur. Drew Marvick is the writer/director of the 80's style horror indie film Pool Party Massacre.

Drew not only made his film, which took over a year to complete, but decided to target his core audience and sell amazing assortments of products based on his film. The audience ate it up. Check out a few examples of his product line that is specifically tailored to his audience.


Drew and I break down how he came up with his marketing plan, how he sources his classic VHSs, where he had that killer poster made, his sales numbers and how the hell he had an action figured made for a low budget horror film. BTW, check out the amazing artwork he had designed for Pool Party Massacre.

Enjoy my eye-opening conversation with Drew Marvick.