In this episode, I talk about fear in marketing a little, and how I got scared (more than once) by a movie that was supposed to be funny, as well as much loved (mostly for reasons other than what I state here, apparently). And also apparently, the "affair

In this episode, I talk about another aspect of good fiction that be used in copy...more of a driving force actually, with two parts (and a little bit about why those two parts can work together more effectively). Become a supporter of this podcast: ht

In this episode I jabber about a problem people who have a lot of ideas seem to have, and what I decided to do about it (it works to generate ideas too, sometimes, but that's a topic for another episode). Become a supporter of this podcast: https://anc

In this episode, I talk about fiction's third piece (not character or setting), throw out some handy ideas for coming up with your own, and wrap it up chatting about how fiction can help you in business. Become a supporter of this podcast: https://anch

In this episode, I chat more about goals, and how to set them (and a bit more about staying motivated). Plus a bit about how you can find hidden opportunities in tasks that other people dislike. This podcast is sponsored by Anchor Send in a voice mess

In this episode (number 35), we're back to just me as I chat about pizza, goals, and a bit more. This podcast is sponsored by Anchor Send in a voice message: https://anchor.fm/fiction-and-copy-decoded/message Become a supporter of this podcast:

In this episode, we break away from the mold, so to speak, as I interview Lee Rowley, a marketer who started out as a lot of business owners and grew to find his own success...somewhere off the beaten path. Enjoy. Lee's Website: www.leerowley.com Lee's In

In this episode, I chat about various Super Bowl LIII commercials, what I thought about them, why they impacted me, and so on. Hope you get a kick out of it. Become a supporter of this podcast: https://anchor.fm/fiction-and-copy-decoded/support Thi

In this episode, I talk a bit about goals, frigid weather, and what I had planned for 2014 (and my strategies around all that). Become a supporter of this podcast: https://anchor.fm/fiction-and-copy-decoded/support

In this episode, I chat about what I said on the last day of 2013, and why I mentioned a certain fairytale I don't like very much (and try to explain why I get a little nostalgic or philosophical at the beginnings and ends of months). Become a supporter