As a seasoned marketer, entrepreneur, and brand development strategist with now 13 years of cross-industry expertise, Jess McAlister found a niche in golf media that’s challenging the status quo one campaign at a time. With a plethora of agency experience under her belt through college and beyond, she first launched McAlister Co. where she advises brands, talent, and agency partners alike. Her latest endeavor, Digital Golf Collective, combines her passion for golf, entertainment, lifestyle and sports marketing all in one. Jess McAlister spotted a gap in the market and has hit the ground running to bring it to life ever since. Learn more about Digital Golf Collective here and see what Jess McAlister is up to on her Instagram page here.