On the show this week is Jimmy Zollo of Joe And Bella. Joe & Bella is the first contemporary adaptive-apparel brand for older adults. They make stylish, comfortable clothes that innovatively balance form and function, making dressing easier, stress-free, and more dignified.  

Joe & Bella is a "passion project" of a single-family whose all-too-common experience of caring and advocating for aging parents has led them to innovate and create the finest adaptive clothing for older adults. Though Joe & Bella's beginnings are humble and relatively recent, their promise to improve the lives of older adults, their caregivers, and their families have catapulted their growth.

Jimmy and I discuss why adaptive clothing becomes more necessary as our population ages. Additionally, we discuss why living with age-related changes does not mean wearing clothes that don't look or feel like you. What we wear is a part of our identity. 

You'll enjoy this conversation. It'll make you think and, more importantly, look at clothing differently.

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