Entrepreneur Perspectives

How AI Is Changing College Counseling and Admissions with Senan Khawaja, CEO of Kollegio | EP190
Senan Khawaja is the Co-founder and CEO of Kollegio, a startup using AI to bring personalized college and career guidance to every student, not just those who can afford it. He’s also a recent Stanford grad who’s thinking hard about how higher ed needs to change.
In this episode, we talk about the messy reality of the college application process, the future of mentorship in an AI-driven world, and what it takes to build something meaningful inside a system that wasn’t designed for equity or access.
Inside This Episode with Senan Khawaja:
- The inspiration behind Kollegio and how it’s redefining guidance counseling
- How universities are rethinking recruitment, marketing, and value
- Why “boring businesses” like insurance may be the way
- The pressure cooker of college apps—from the Bay Area to the boardroom
- What students really need—and why AI might deliver it better
- How to scale trust, mentorship, and guidance in a messy, changing world
- The future of higher ed: traditional, online, hybrid… or something entirely new
Chapters
[00:00:00] AI Personalization and Building for the Future
[00:00:39] Introducing Entrepreneur Perspectives and Eric’s Background
[00:02:30] Starting a Podcast and the Power of Media Leverage
[00:04:07] The Beauty of Putting Content Out into the World
[00:05:34] Tech Startups vs. Boring Businesses: Excitement and Innovation
[00:06:31] Kollegio’s Marketplace Model: Free for Students, Valuable for Colleges
[00:08:50] Democratizing Access to College Counseling
[00:10:45] How Universities Fund Marketing Through Personalized Student Engagement
[00:12:50] Removing Bias and Prioritizing Student Success in Recommendations
[00:14:33] The Stress and Anxiety of the College Application Process
[00:15:47] Two Worlds of College Decisions: Prestige Race vs. Basic Choices
[00:17:46] Upheaval in Higher Ed: Rising Costs and Demographic Shifts
[00:19:39] Kollegio as a Trusted Partner for Personalized Next Steps
[00:21:03] Reflections on Stanford and the Prestige Factor in Education
[00:22:08] Challenges for Universities: Defensive vs. Forward-Thinking Strategies
[00:24:00] Evolution of Education: From Prestige to ROI-Focused Outcomes
[00:25:48] Avoiding Polarization: Getting Real About College Choices
[00:27:34] AI Fluency in Universities and Future Policies
[00:28:16] Predicting College in 2030: Traditional, Online, and New Pathways
[00:30:16] Mindset Shifts and Expanding Options Like Hybrid Models
[00:31:55] The Frustrating Reality of College Costs and Loans
[00:33:15] Tuition Increases, Discount Rates, and Stagnant Net Revenue
[00:35:29] Linking College Value to Career Readiness in a Changing Job Market
[00:37:00] Who Should Teach AI? Questioning University Expertise
[00:38:49] Disconnects in Curriculum, Signaling, and Job Needs
[00:40:50] College Closures, Consolidations, and Rethinking Institutions
[00:42:55] The Messy Reality of Life Paths and Disruptions
[00:45:00] Pivotal Moments, Human Mentorship, and AI’s Role
[00:47:14] Authenticity Over Box-Checking in Applications
[00:49:11] Counselor Shortages and Scaling Guidance with AI
[00:51:46] How to Connect with Senan and Kollegio
[00:52:16] Episode Wrap-Up and Closing Thoughts
Senan Khawaja & Kollegio:
- Kollegio Website
- Kollegio: announces $2.8MM Seed Round via PR Newswire
- TikTok
Related Episodes:
- Tastytrade: How a Trading & Media Empire Was Built by Giving Everything Away | Scott Sheridan CEO
- Ankit Somani | Ex-Google, Rare-Earth-Free Motors, $20M Seed, Rethinking College
- Dr. Shalabh Gupta | Biotech, AI, and Making Dialysis Optional
Entrepreneur Perspectives is produced by QuietLoud Studios — a modern media network and a KazSource brand.
Get in touch with Eric Kasimov:
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Music by Jess & Ricky: SoundCloud