The Engaging Brand

The Engaging Brand


Latest Episodes

Show #144 - Exploring The Knowledge Economy
February 15, 2008

Today I am joined by Stephen Collins from Acidlabs. I first connected with Stephen via Twitter and this le

Show #143 - Brand Engagement Pt2
February 11, 2008

Today is the second part of my interview with Ian Buckingham who is the Founder of Bring Yourself to Work and the

Show #142 - Brand Engagement Pt1
February 06, 2008

Today I am joined by Ian Buckingham who is the Founder of Bring Yourself to Work and the author of

Show #141 - Generating Buzz About Your Brand
February 01, 2008

Nettie Hartsock joins me to talk about how to cultivate buzz around your brand - be it at a personal level or indeed a corporate brand. Nettie, a former journalist and now book publicist,  gives insight

Show # 140 - Why Putting People First Is The Right Strategy
January 29, 2008

Today Anna Farmery talks with Lewis Green who has just written a book called Lea

Show #139 - Owning Your Brand
January 25, 2008

Mike Wagner from The White Rabbit Group joins me to talk about branding and the importance of owning your brand. He talks through his approach of making promises and

Show  138 -  Building a Community
January 20, 2008

I am joined today by Connie Bensen who is the ACDSee Community Manager. Connie is a leading thinker on how business can use web 2.0 to create engagement with your brand. C

Show #137 - What stops you having a successful career
January 15, 2008

Allan Cox has just written Your Inner CEO and joins us to talk about what stops us from progressing in our career and how to move through those personal b

Show # 136 - Inside The Mind Of a Digital Native
January 10, 2008

A great interview with the young Australian born PR blogger Paull Young.We explore the differences between the generations approach to work, to life, and communication. Paull helps us understand his moti

Show # 135 Blogging Within Microsoft
January 07, 2008

Eileen Brown is a Technical Evangelist manager at Microsoft in the UK and today Eileen explains her role within Microsoft and shares with us how embracing blogging can help with employee engagement a