The Engaging Brand
Show #277 - Beating the commodity trap in marketing
December 29, 2009
We discuss
Do commodities make markets honest?
What are the positive aspects of commodities?
How do you recognise as a marketing department when your product/service is becoming a commodity?
The effect of retailers on creating a commodity.
3 forms of
Leeds,UK
The Engaging Brand hosted by Anna Farmery
Visit Podcast Website
RSS Podcast Feed
Subscribe
Share
Add to MyCast