EMplify by EB Medicine

EMplify by EB Medicine


Physicians on Social Media

August 29, 2024

In this episode, Sam Ashoo, MD interviews social media marketing expert Adam Goodcoff, DO, Founder and CEO of MedFluencers.


  • Meet Dr. Adam Goodcoff
  • The Role of Physicians on Social Media
  • Legal Considerations for Physicians on Social Media
  • Employer Policies and Social Media
  • Creating Engaging Content
  • Balancing Professionalism and Personal Life on Social Media
  • Navigating Negative Comments and Trolls
  • Handling Low Engagement and Negative Feedback
  • Becoming a Medfluencer: Tips and Strategies
  • Connecting with Adam and Final Thoughts