Cracking the Code
Latest Episodes
Building a Buyer-Ready HVAC Business From a M&A Expert
Selling an HVAC business isnt just a financial milestone. Its a legacy moment that reflects your leadership and the culture youve built. Successful exits happen when owners prepare early and treat
How Menu Pricing Unlocks Trust, Transparency & Sales
Too many contractors still rely on quote-driven sales processes that often cause confusion and slow sales momentum, sometimes to a screeching halt. This week on Cracking the Code, Drew Cameron and Rus
How Wowing Customers Led to $60 Million in Annual Revenue
Building a strong customer base is great, but building a referral fan base is transformative. Companies that master unforgettable customer service every time can see remarkable growth. On this episode
How Contractors are Thriving in a Changing Landscape
External pressures are reshaping the HVAC industry from tariffs and private equity, to rapidly evolving homeowner expectations. Yet despite it all, top-performing contractors are growing stronger an
AI That Builds Better Customer Journeys
Everyones talking about AI, but heres the truth it wont replace people and it wont replace critical thinking. The real competitive edge comes from using AI to inform and elevate your customers
How Video and Training Led to 3X Business Growth
Tripling a business doesnt happen overnight. For Barron Heating, AC, Electrical & Plumbing, it came from two core commitments: finding the right people and building the right systems. Video became th
The Three Keys to Lasting Success
Whos really running your business and what should you focus on? How should you think about finances? The answers to these fundamental questions are often more straightforward than we make them out to
The Entrepreneur’s Journey
Being an entrepreneur isnt for the faint of heart. Running your own business means long days that stretch far beyond a 40-hour work week, tackling challenges head-on, and sometimes feeling like your
Stress-Free HVAC Sales Process That Works
Does selling sometimes feel like youre pushing prospects too hard? Closing more HVAC jobs can be stress-free for you and your customers when you lead with their priorities and turn selling into probl
Interview Questions to Find A+ Employees
Does your interview process get the right people in the right roles? This week, Drew Cameron and Gary Elekes build on last weeks discussion about recruiting mistakes, sharing practical strategies for





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