Cracking the Code
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Latest Episodes
Recruiting & Retention for Results
Making thoughtful, strategic hiring decisions is crucial for every contractor. In fact, hiring the wrong staff can cost businesses up to 30% of an employees first-year earnings! This week, Drew Camer
All About Indoor Air Quality, Part 4
Poor indoor air quality causes or aggravates 50% of all illnesses. That means that offering indoor air quality solutions to your customers isnt just a best practice its nearly an obligation. But h
All About Indoor Air Quality, Part 3
What if the air inside your customers homes was 100x more polluted than the air outside? Wouldnt that concern them? And wouldnt it provide you, as an HVAC professional, an important avenue to furth
All About Indoor Air Quality, Part 2
We cannot live without air its the most important thing for every single one of us. So of course its the most important thing for your customers. And one of the best ways you can serve them is by
12 Principles of Highly Successful Leaders
What is your personal vision? More importantly, what are your team members personal visions? The most engaged and productive members of any team tend to have this one thing in common: They have a per
All About Indoor Air Quality
When you walk in the home as a service tech, its not always just about determining if a units broken. Sometimes a unit seems to be functioning fine, but between carbon dioxide, carbon monoxide, alle
Payment Options That Incentivize Buying
Every business wants a customer with their ideal buying behaviors. But customers arent born with those behaviors its the businesss responsibility to incentivize the buying behavior that theyre s
Show Customers All the Ways They Can Buy
Making something comfortable and affordable is the first step to appealing to your customer. But if it doesnt make sense to them in their everyday life, they just wont want to buy. In this episode o
How to Scale Your Business, Part 2
Youre ready to scale your business, now all you need is a list of priorities. Whats first? Thankfully, there are three crucial categories you need to organize around in order to simplify your growth