"E & P Reports" from Editor & Publisher Magazine hosted by Mike Blinder
86 Swap Your Ads for Shares in Start-Ups
In this segment of “E&P Reports,” publisher Mike Blinder chats with Zach Richner Founder & Managing Partner of Arrandale Ventures and is partner in the venture, Jeremy Mims about how their new venture capital firm works, and what the benefits and risks are for a media company to participate in providing ads in inventory in exchange for earning equity in start-up companies.