Ty Nowell is in charge of @Lakers. A job that started off as a webmaster has evolved into running the #1 social media brand in all North American sports.

From Fullerton, the Arizona State alum talked about the evolution of his job, visiting all 30 MLB stadiums and every NBA arena. Oh, and we had a great time at the 2009 Finals in Orlando.

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Twitter: @TyNowell
Open: @IamMarioRuiz
Instrumentals: “Esta Noche” by @phillyfresh13 from @casadecalacas
Cover Art: @DodgersBeat
Tech Support: @tynowell