Barnaby Wynter is the founder of The Brand Bucket Company, a UK based business that serves a broad range of clients from the Fortune 500, the Financial Times Stock Exchange 100 (FTSE), to start-ups. As a brand creation expert with over 457 brands to his name, he helps organizations to “sell more stuff profitably.”

Barnaby works with C-suite leaders to ensure everything in a business is marketing-led. He leads organizations to generate long-term commercial relationships, identify their ideal target audience, and build their operations and culture.

The author of “Become the GO-TO BRAND– Mastering Inbound Marketing Strategy,” Barnaby is also a global public speaker who has spoken to over 17,000 businesses. Earlier, after a fast-track career, he became the youngest Managing Director (MD) of a UK Top 200 fully integrated advertising agency in London where he spent 10 years developing the proprietary Brand Bucket Program.

Today Barnaby speaks with Dr. Karen about the difference between branding and building a brand and between selling proposition and value proposition. Watch today to learn how to maximize the buyer and paying prospect relationship with your products and services.

Contact Barnaby at www.barnabyWynter.com