It’s a new year, which means that the next instalment of World Class Australia is about to get underway. I think it’s fair to call it the most influential cocktail competition going around at the moment, and the experience of entering, and potentially make the Top 100, can help grow one’s career behind the bar and in hospitality. 

So I’m talking today to Diageo Trade Advocacy Manager and Australian World Class Ambassador Kate McGraw, along with Eduardo Conde who is last year’s World Class Australia winner and the guy running El Primo Sanchez in Sydney. We talk about the experience of going to the World Class global finals and what that’s like, get an idea of what is different about this year’s World Class Australia competition, and why attending the Diageo Bar Academy Roadshow with Kate, Eduardo, and former global winner Orlando Marzo, will be both beneficial for your career and essential to getting the most out of World Class this year. 

This is a sponsored episode of Drinks At Work, and that sponsor is Diageo Bar Academy and World Class Australia, but there’s a lot to be had from this conversation whether you’re wanting to enter the World Class Australia this year or wanting to broaden your skills and experience.

But if you are wanting to enter World Class Australia this year — and I’d encourage you to do so — the Diageo Bar Academy Roadshow kicks off next week on Monday the 29th of January in Sydney, Tuesday 30th in Brisbane, in Melbourne on Monday 5th of February, on the 6th in Perth, and on the 6th there will be a live stream as well. But first you’ll want to enter your details here https://form.typeform.com/to/DhzroruT to register for the Diageo Bar Academy Newsletter, and give Kate a follow on Instagram at @katelikescocktails to be ready for when the first challenge is announced on February 12.