Casey Hoyt and Michael Moore, founders of VieMed Healthcare, Inc., the largest independent non-invasive ventilation therapy provider in the U S., joined Jan Swift of Discover Lafayette to discuss their journey. They were joined by Casey's dad, Max Hoyt, who has been a mentor, investor, and V. P. of Governmental Relations for VieMed until recently. They shared their journey in building a highly successful organization based upon mutual respect of their partner's talents as well as having each other's back at all times.

Close friends since their college years, they met through their mutual friend, the late Brad Dunphy. Even while hanging out in college, Casey and Mike always enjoyed talking business.

Casey learned at an early age how to work with others and for others, having grown up under the tutelage of his dad, Max Hoyt, who had started several businesses of his own, most notably Pixus Digital Printing. Starting in the work force at 15 years of age at Hub City Diner, Casey was always working and gained invaluable experience in the sales field selling alarms for ADT and "learned how to get 25 'No's' for each 'Yes'." He had found success running NimLock Louisiana (now VOXX), an exhibit and trade show service company.

Michael Moore had gotten into respiratory therapy sales at the age of 17. He found he enjoyed working with patients and loved the fundamental of sales. He had worked for a mom and pop durable medical equipment business and had built strong relationships in the healthcare industry and with local physicians.

By 2006, both Casey and Mike were ready for a new challenge and knew they could effectively combine their skills in business management (Casey) and sales (Mike.) Wanting to keep respiratory medicine front and center, the resulting endeavor was a new company, Sleep Management, which originally provided CPAPs for physicians' sleep labs.

A change in Medicare rules in 2008 allowed for home-based sleep apnea testing, and they first worked to get physician-run sleep labs to opt in to this new at-home treatment for patients. As Mike says, "It really failed!"

So they took a leap of faith and opened their own sleep apnea testing company called "Home Sleep Delivery," the first of its kind in Louisiana and only one of five in the country at the time. Payers weren't even covering the procedure at that time, but they knew it was just a matter of time before the home sleep treatment industry would be transformed and become mainstream. As Casey says, "Mike was always a good salesperson. We had a tiger by the tail the minute we turned on the light switch."

Test devices are mailed to patients and then mailed back to Home Sleep Delivery; thereafter therapy for the patient is delivered via mail and the device set up by video call with assistance from the company. That business has continued to grow and Casey and Mike look back on that early home therapy option as a precursor of how people are now successfully operating remotely during COVID times.

Casey and Mike have stayed focus on respiratory issues as their business has grown and branched out. While most people locally still look upon their business as focused on sleep apnea testing and treatment, that market is actually only 5% of their revenue. Yet, that sleep market is what led them into treating sick patients with lung disease.

VieMed provides equipment and home-based healthcare to serve patients with Chronic Obstructive Pulmonary Disease and other respiratory issues. It was in 2012 that they entered the non-invasive ventilator (NIV) therapy arm of their business as a distributor when Philips brought this life-changing device onto the market. In 2014, they rebranded to "VieMed" to more accurately reflect their business mission...