And in this episode, we talk about: what to include in your email pitch, what every lead wants to hear, why it’s critical that you develop strong and lasting relationships, why doing the work is always better than taking a shortcut, how not to waste your time and money, a classic book on networking that still holds true today, why you have to tailor your pitch, how many relationships it takes to sustain a business (hint: you could count them on two hands), and more!