On this episode of the Design Hustle Show, we'll talk about social media posting - what to post on social media and why with my friend and former colleague, Jesse Nicoli.

Jesse Nicoli has a 13-year background in graphic design and front-end website development. He’s worked in studio and corporate environments and has been freelancing a variety of website services since 2011. Currently, he works in the marketing field as a Product Marketing Manager at Axis Communications and has expanded into video editing and production. He’s an avid disc golfer and content creator and enjoys spending time going to farmer’s markets with his wife Bonni, and dog Barney. When he’s at home he’s either editing content or woodworking in his workshop. Find him on LinkedIn: https://www.linkedin.com/in/jesse-nicoli-860b9b57/

Topics we discuss:

1. What should you post on social media and why?
2. Is B2B social media marketing different from B2C? How?
3. What platforms are the best for B2B marketing? B2C?
4. Do you need to have a purpose for posting? Why?
5. What are your thoughts about services like Buffer and Hootesuite for scheduling posts? Are they necessary or are the tools in each platform just as good?