In today’s show, a doctor from the Midwest is struggling with his patients demanding that they only want what their insurance will cover. Is this common all over these days? How should this objection be handled? Tune in to find out what Dr. David Madow and Dr. Richard Madow have to say about this. Then of course we do the call of the week. We saw an ad in a local publication from a dental office who has quite the perio program! That sounds good but the way they describe it in the ad would take a combination MD, DDS, DMD and Mensa member to decode it. We call the office asking for an explanation. How do you think they did? Tune in to find out. If you have a question that you would like answered on our podcast, please send it in to podcast@madow.com. We will do our best to get yours answered!

Patients Only Want What Insurance Covers

Dr. David Madow: Doctor, I only want what my insurance covers. If my insurance doesn't cover it, don't do it.
Dr. Richard Madow: Oh. No.
Dr. David Madow: How many times have we heard something like this? I am Dr. David Madow along with...
Dr. Richard Madow: Dr. Richard Madow. Welcome to the Dental Practice Fixers podcast. We are so happy to have you with us today. Let's just get right down to a question from a listener. Here's what the question says. Yes, I'm reading it off of the email.
Dr. David Madow: Of course.
Dr. Richard Madow: If you want to email your question and by the way you can do it to: info@madow.com. Probably the easiest way to remember it, info@madow.com. Maybe next week, we'll be reading your questions. So this is from Dr. Jay Hawkman in Ohio. He didn't say what city. I guess it's just somewhere in Ohio. Okay and he says. 'Guys, I have what you might call a typical practice in the Midwest. Lots of good folks, middle-income, most have insurance, you get the picture.' You get the picture?
Dr. David Madow: Kind of.
Dr. Richard Madow: I totally get the picture. Sounds like a nice place to be.
Dr. David Madow: Yeah, yeah. I like it already. 2 | P a g e 1-800-258-0060 info@madow.com
 
Dr. Richard Madow: And so do I. 'Something that really frustrates me is when patients say, I only want what my insurance covers, or Sounds good doc, but if my insurance doesn't pay for it, I can't get it done. What can I do about this? Dr. Jay Hawkman somewhere in Ohio. It's another Madow trick. Those of you who are maybe contemplating going on the dental speaking circuit, if you ever speak in the state of Ohio, when you get up to the microphone, the first thing you say is...
Dr. David Madow: O-H-
Dr. Richard Madow: I-O. Well they respond I-O. I don't maybe there are cities where they don't like Ohio state. Maybe the University of Ohio, I can't remember where that is but I guess they don't maybe like Ohio State that much. I don't know.
Dr. David Madow: But I think if you're in the Columbus area, it’s pretty safe.
Dr. Richard Madow: Yeah, yeah, yeah. Maybe if you're in Ann Arbor Michigan, definitely do not do that. That's just a suggestion.
Dr. David Madow: Just a suggestion.
Dr. Richard Madow: So okay. So Dr. Hawkman, great question. What do you think?
Dr. David Madow: Yeah. I see it on two levels actually. Let's face it. This is rampant in all dental practices across North America, at least the US. I see it on two levels. Number one, patient education. Patient needs to be educated on what's going on and why it's important to have done it and why you just can't like pick and choose and do things that only your insurance covers. So that's number one. And number two is, have ways available for the patient to pay that amount for the amount that the insurance doesn’t cover. I guarantee if that patient wanted a 60-inch bi...