What's the future of unconventional innovation when geography is disrupted? And why is people watching so satisfying? [26:20]

Aaaaaand we're back! This week, Joey and Aaron and Jess talk about San José-sized places, people sharing knowledge, the crosswalk in Downtown Napa, mirror neurons,—A Classic Joey Camire Maneuver—the challenge with ethnography, and Lego Santas. They don't talk about how you can watch what people watch from the comfort of home.

references

• 
  
• Berkes, Enrico and Gaetani, Ruben, "The Geography of Unconventional Innovation". July 19, 2019. Rotman School of Management Working Paper No. 3423143.
  
• Psychological Science: The Neuroscience of Empathy
  
• Psychology Today: The Expert's Guide to People Watching