(https://comboapp.com/wp-content/uploads/2015/02/brett_relander.jpg) Social media marketing is one of the time tested app marketing channels. Many app developers either promote their apps or use Google+ and Twitter. This week I decided to cover some grou

(https://comboapp.com/wp-content/uploads/2015/01/Marie_Pier_Rochon.jpg) This week we take a virtual trip to the Australian app ecosystem to talk about local app marketing topics. We cover the differences between US and Australian app markets as well as t

(https://comboapp.com/wp-content/uploads/2015/01/brant_debow.jpg) This week we have a very special guest with us. We usually cover the marketing side of mobile app development, but in this episode we’re talking to Brant DeBow, CTO of BiTE Interactive.

(https://comboapp.com/wp-content/uploads/2015/01/magdalena.jpg) There is no doubt that mobile app marketing has brought some specific techniques into the mobile world, but we have to remember that this is just a branch of digital marketing and there are

(https://comboapp.com/wp-content/uploads/2014/12/2014_2015.png) As 2014 is coming to an end, we want to take a look at what happened this year in the mobile world and what we may expect in 2015. On this special Christmas episode, we’re talking with fiv

This week we bringing the conversation back to App Store Optimization (ASO). We are specifically discussing what mistakes people make with ASO, what App Store categories are easier and more difficult to do App Store Optimization for and how important it i

There are many app marketing challenges that make the lives of app developers insanely difficult these days. What are those challenges you may ask? This week I want to figure it out with Sheila Bhardwaj, Director of Account Management at TUNE. If the comp

How do we search for apps? Could there be a better way than just launching the App Store app on an iOS device or a Google Play market app on an Android smartphone? In many ways the mobile app ecosystem follows the same path as websites did. This week we a

ASO is one of the best known acronyms in the mobile app development ecosystem. There are a handful of companies that provide a platform for performing App Store Optimization for an app. SensorTower, in my opinion, is the leading service provider among the

Games is the driving force behind the growth of major app stores both in terms of revenue and app numbers. This week we decided to invite an expert in the gaming field who comes from one of the leading mobile game analytical companies. Our guest is Joost