Chocolate On The Road
INTERVIEW: Erin Andrews, Founder of indi Chocolate
Even over the phone, Erin Andrews is someone you just feel drawn to continue chatting and laughing along with. Having founded her first chocolate company in Belize in 2008, over the last thirteen years Erin has used this extroverted superpower to build up a subsequent chocolate company in her home of Seattle. That company is indi Chocolate, named after her oldest daughter, who actually inspired the brand’s oldest product line: cocoa butter-based lotions.
indi has since grown into a large fishbowl-style café in Pike Place Market, where Erin has managed to keep on her staff and even take in new business, thanks to some pandemic-fueled creativity. This is actually a hallmark of her approach, as Erin maintains tabs on what her customers are interested in, and then finds the most delicious and sustainable way to satisfy them. In this interview, we discuss topics like working at origin, slave-free chocolate, and community-based business building. I hope you enjoy listening to our conversation as much as I enjoyed having it.
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Show Notes: https://damecacao.com/interview-erin-andrews-indi-chocolate/