The China Influencer Marketing Podcast

The China Influencer Marketing Podcast


Perfect Diary parent company Yatsen launches new brand Abby’s Choice

June 12, 2020

On June 8, Yatsen E-commerce, the parent company of Chinese cosmetics unicorn Perfect Diary, held a press event in Guangzhou to launch its newest brand, Abby’s Choice (完子心选wánzǐ xīnxuǎn) — and the China Marketing Podcast attended! In today’s episode, hear