Are you struggling to get more eyes on your landing page? You created something wonderful, but since putting it out into the world you’ve heard… well, crickets. That’s because it’s not enough to create something and expect people to come. You have to actively drive traffic to those pages.

So in this episode, I’m breaking down the two essential pathways to driving traffic—Nurture Marketing and Growth Marketing—so you can choose the right approach for your business.

Nurture Marketing focuses on building relationships and trust with your existing audience (especially through your content), while Growth Marketing is all about expanding your reach and attracting new visitors. I’ll explain how each type of marketing works, the benefits of both, and when you should use each to boost traffic to your landing page.

By the end of this video, you’ll have a clear understanding of how to:

Useyour content to turn loyal followers into landing page visitors. Implement Growth Marketing tactics to bring in new traffic.

Whether you’re looking to nurture your audience or cast a wider net, I’ve got you covered with actionable tips and strategies to drive more traffic and conversions.