What makes an entrepreneur stand out from the rest does not only rely on smart marketing strategies and sheer dedication. One must learn to take their tactics on another level and start social selling, putting value at the heart of everything. Doug C. Brown brings in David Asarnow of Business Nitrogen to talk about improving your entrepreneurship skills by focusing more on building trust and rapport with potential clients. He explains how to maximize the power of conversation using engaging storytelling. David also shares tips on properly framing yourself by filling your website and social media with enticing materials, particularly informative videos.