Building your sales force is the top priority when you have a business. One way of doing this is by certification and licensing. Certification is like cloning yourself, with all your processes and experience. Then you send them out into the world to give you leads. There is obviously more to this and that is why Mitch Russo is here to talk about it with Doug C. Brown. Learn how certification works and what the difference is between certification and licensing. Learn how you can build your sales force today so that you can generate more leads.