Highlights of the Carolina Outdoors

Highlights of the Carolina Outdoors


Smoky Bear Celebrates 80 Years

December 19, 2024

December 14, 2024


A recent fire near the Crowders Mountain State Park remind Bill and about the famed Smoky Bear ad campaign.



Segment Highlights:



  • Smoky Bear was started as a PSA to educate about unplanned wildfires
  • The first campaign began 80 years ago in 1944.
  • The real cub rescued from a fire resided in the Washington, DC Zoo had to receive its own zip code due to the amount of fan mail.

Things You’ll Learn by Listening:


8 in 10 people recognize the Smoky Bear character and campaign.


The Carolina Outdoors is powered by the Charlotte hiking store, Jesse Brown’s.  Lace up your comfortable shoes, grab a water bottle, and get outdoors.