Knowledge management in organizations implies freedom of movement. Discover how the permafrost of non-permeable people can affect knowledge flows. Enjoy this fun and exhilarating discussion of knowledge management insights.

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Mrs. Ginetta Gueli holds a MSc in Business Administration from Pisa’s university and is an AIESEC alumna. She has more than 10 years of experience in Knowledge Management and has an extensive understanding in dealing with different cultures. In her current role, as Business Analyst for a Law Firm, Ginetta is supporting the CEO in reshaping business processes and detecting shareable and valuable knowledge to increase business volumes and improve cooperation between teams.

Ginetta began her KM journey in The Boston Consulting Group, where she was the Consumer Practice knowledge coordinator for Italy. In that role she managed the intellectual capital of the company ensuring that the relevant knowledge was accessible and to promote a culture of sharing that enabled teams to work more efficiently and effectively.

After that, Ginetta joined Valore D, where from scratch she structured and implemented a Knowledge Management system designed to avoid the costly practice of re-inventing the wheel. It provided team members a way to find valuable information in unstructured shared folders.

AIESEC (pronounced eye-sek) was originally an acronym for Association Internationale des Étudiants en Sciences Économiques et Commerciales. AIESEC is no longer used as an acronym but simply as the name of the organisation.
Members of AIESEC are known as “AIESECers.” https://aiesec.org/about-us

Recorded 24 May 2019
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Edwin K. Morris is the president and founder of Pioneer Knowledge Services which produces this educational program, Because You Need To Know. It is part of the mission to educate and bring awareness around knowledge management and nonprofit concerns. pioneer-ks.org/