Show Notes: This week on the ButtonClick Admin Podcast we talk to Mark who is the founder and CEO of Indicee as well as a thought leader and passionate entrepreneur who’s committed to using technology for good, not evil. Over the years, he’s had to create (and deliver) countless data-driven spreadsheets, reports and presentations. He’s deeply familiar with the pains of pulling together and analyzing business data. In this episode we talk about what successful companies are doing to get deep chatter adoption as well as Chatter Analytics. Mark is incredibly intelligent when it comes to understanding what it takes to drive social through an organization as well as the role of the CEO in terms of gaining buy in. Mark gives us insight into the difference between the insights that Radian6 gives us and what Indicee can do. Mark also gives us some ways to look at the metrics of

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