When it comes to customer acquisition, the hard part is driving people to your website. Once they’ve landed, you have a chance of selling to them. If you’ve managed to get them all the way through to checkout, you’ve hit a home run. Your work is done. Right? Wrong! When it comes to selling, the opportunity that an existing customer will buy from you again, ranks around 70%, whereas a new customer can be as low as 5%. Or let’s be honest. A big fat 0% So once you’ve managed to get someone to fork over cash for your products, it’s time to celebrate them, make them feel fantastic about shopping with you and prompt them to come back again. Here are 6 ways to optimize post purchase pages on your ecommerce site. For more click here