Brew Ha Ha

Brew Ha Ha


Beer Story Project, Marty Nachel

December 04, 2025

Marty Nachel, author of The Beer Story Project

Author Marty Nachel is back on Brew Ha Ha with Herlinda Heras and Daedalus Howell, to talk about his new book The Beer Story Project. He has been on BHH before, the last time was this episode last February. Marty also came on this show to talk about one of his other books, Beer for Dummies, on this episode in 2023.

(Marty’s phone call came in during the Stateline Road Smokehouse episode, which has its own separate podcast page, right here. This way, both Marty Nachel’s book and Jeremy Threat’s restaurant each get their own online presence for their segment.)

Marty Nachel is the founder of the American Craft Beer Hall of Fame and has just published a new book, The Beer Story Project. He started collecting stories in March of this year from as many people in craft brewing as he could find.

Craft Brewers Tell Their Stories

The stories are really across the spectrum from funny to sad, depending on where they are coming from. He simply asked them to tell their stories. Some people gave a few sentences, others wrote several pages.

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One of his stories that stands out came from a friend, Tom Bidell, who wrote a story about the late beer critic Michael Jackson not the pop singer of the same name). He did a series of videos called The Beer Hunter some of which are on YouTube. Tom went to London to interview his friend Michael Jackson, but soon after he arrived for the interview, he learned that his friend had just died. So the story is a powerful remembrance of a close friend who was very influential in the craft beer world.

“Publishers can make things difficult for writers, so I decided to self-publish.” The Beer Story Project is available on amazon dot dom, in print and on Kindle.