Sales needs sales enablement; it’s an art and science relationship, with each balancing the other. The art of sales can get disorganized and off-track without the science and structure of sales enablement.
Listen as our guest John Krumheuer, Vice President of North American Sales at SmartDrive Systems, talks about how sales leaders and sales enablement can best partner to drive real growth at their company, including:
How sales enablement is becoming critical in today’s selling environment
How sales enablement can help with change management
The future of AI and sales