Are you a podcaster who is hoping to repurpose your podcast by turning your podcast episodes into videos? I have some really exciting news for you. You see, I've been wanting to do more to promote my content and business using creative formats. However, finding a platform that is easy to use and makes promoting your business fun can be challenging. Let me know if this sounds familiar. You have been recording podcast episodes for 1-4 years and although you have created show notes and cute images. Taking your precious episodes and spreading them even further has been quite a challenge. If you have used other platforms to create video clips of your podcast. You'll know that the user experience of those platforms has been quite blah. Lol!! In fact, what will really light your fire is a platform that would put the merry back into marketing. In this post, you will learn how to repurpose your podcast episodes into several different sizes. So that you can easily promote them to wherever you like with less stress and overwhelm. The Latest Podcast Statistics Well, in case you haven't thought about it just yet, you are probably thinking why should you bother to repurpose your podcast. Did you know that 75% of Americans are aware of the term podcasting but only 50% are podcast fans? A surprising 51% of podcast listeners are male while only 27% of listeners have a college degree. Strangely 49% of podcast listening is done from home. The most popular genre in podcasting is comedy followed by education and news (looks like I need to change my genre, lol). Here's the statistic that surprised me the most. A whopping 69% of listeners said that podcast ads made them aware of a product or service. Just when I thought that people would find out about new products or services via Google, TV or social media posts. It looks like podcast episodes are raising the brand awareness of businesses. Over 80% of podcast listeners spend more than 7 hours a week listening to podcasts. Why Repurpose Your Podcasts Now that you know more about the latest podcast statistics let's look at 5 reasons to repurpose your podcasts. 1. Increase your audience reach You will realise that clicking the publish button and promoting once on Instagram and Twitter is not sufficient. Promoting it for weeks in an Instagram Story to reach more people on these platforms will help to remind your audience that you exist. 2. Grow podcast awareness Getting more people to listen to every episode will also increase the number of downloads month after month. It's a great way to reach new audiences. 3. Reach people on different platforms Have you ever thought about promoting your podcast episodes on other platforms using a different format? Getting creative by converting your audio file into videos, GIFs, memes and other text formats means you have a chance of reaching more...