Did you know that smart marketing decisions during a downturn can change your business forever?

During the Great Depression, Kellogg’s dominated the market with one bold move: they doubled down on their marketing budget when others were cutting back.

But how can small businesses with limited budgets thrive during a recession?

In this episode of the BrandWidth podcast, Dean and Sam explore innovative strategies for creating demand, even when the market is slow. Tune in to find out how to generate demand and outpace your competitors!

#branding #marketing #demand #business #clients #ecomomicdownturnmarketing #brandbuildingstrategies #generatingdemand

TimestampSummary0:26Exploring a Familiar Topic with a New Twist1:24Investing in Brand Versus Generating Demand During Economic Downturns4:09Balancing Brand Building and Demand Generation in Advertising10:05Marketing Strategies During Economic Downturns and Consumer Behavior Shifts17:31Strategies for Generating Demand in a Price-Sensitive Market24:03Engage, Subscribe, and Share Your Thoughts on Our Content