Branding Brews Podcast

Branding Brews Podcast


Latest Episodes

Perceived Quality through Beer Branding – BB028 - Branding Brews Podcast
May 25, 2018

Perceived Quality through Branding with Nick Longo Find Nick Longo Website: longodesigns.com - One topic I have been into lately is the perceived quality of your beer, or brewery, based on its branding. -

Brand Guidelines – BB027 - Branding Brews Podcast
May 01, 2018

Brand Systems and Guidelines with Joseph Szala Find Joseph and Vigor Website: vigorbranding.com  // Twitter: @vigor  Website: gritsandgrids.com - In order to maintain a strong and consistent brand, having a good brand system and brand guidelines...

How well is your website performing? BB026 - Branding Brews Podcast
April 03, 2018

Let's take a look at your brewery website with Craftpeak Find Craftpeak Website: craftpeak.com // Twitter: @craftpeak // Instagram: @craftpeak - Your website is one of the most important and most available places customers will find you to learn abo...

Label Materials – BB025 - Branding Brews Podcast
March 20, 2018

Label materials with Alex Kidd of Avery Dennison Often when it comes to creating a new label, the first place you start is with the design. The general look and feel, colors, typography, images, and content. These, of course,

Branding at Creature Comforts - Branding Brews Podcast
March 01, 2018

Branding at Creature Comforts Developing not only a visual brand system that functions well, but also a brand strategy can be a challenge, especially for younger breweries. How do you approach working with a designer or artist?

Trademark for Logos and Graphics – BB023 - Branding Brews Podcast
February 02, 2018

Trademark for Logos and Graphics with Chris Gartman, Head Brewer and IP Attorney Find Chris: Email: chris@gartmanlawoffice.com  //  LinkedIn - One of our more popular episodes recently covered aspects of legal trademarks around naming.

Philanthropy in your brewery branding – BB022 - Branding Brews Podcast
January 18, 2018

Ex Novo brewing and philanthropy in your brewery branding Find Ex Novo: Website: exnovobrew.com // Twitter: @ExNovoBrew // Instagram: @ExNovoBrew - Many breweries, to varying degrees, give back to their community.

Inclusivity in Your Branding & Market – BB021 - Branding Brews Podcast
January 08, 2018

Inclusivity in Your Branding & Market with Carla Jean Lauter Find Carla: Website: thebeerbabe.com // Twitter: @beerbabe Beer doesn’t see race, gender, sexual orientation or class. When it comes to branding and marketing,

Creating a Content Calendar – BB020 - Branding Brews Podcast
December 19, 2017

Creating a Content Calendar for the New Year with Emily Hutto. Find Emily and RadCraft: Twitter: @emilyhutto // Website: radcraftbeer.com // Twitter: @radcraftbeer // Instagram: @radcraftbeer Content, content, content.

Your Portfolio’s Role in Branding with Michael Kiser – BB019 - Branding Brews Podcast
December 01, 2017

Your Portfolio's Role in Branding with Michael Kiser of Good Beer Hunting Find Kiser online: Website: goodbeerhunting.com // Twitter @goodbeerhunting // Instagram: @goodbeerhunting - How does your beer portfolio connect with and represent your brand...