Marketing The Invisible

Marketing The Invisible


How to Network with Intention – In Just 7 Minutes with Ben Wright

April 24, 2025

Why you've got to check out today's episode:


  • Discover how to network with intention and build a sales process that delivers consistent results.
  • Learn the common mistakes businesses make when trying to fix their sales teams and how to avoid them.
  • Get actionable tips on how to approach networking events with a clear mission and purpose.



Resources/Links:




Summary:


Are you struggling to build a predictable sales process for your business? Many sales leaders find themselves overwhelmed, managing individual personalities rather than focusing on a streamlined approach. 


In this episode, Ben Wright, a builder of sales teams, shares insights on how to network with intention and create a sales process that not only drives results but also allows you to enjoy your personal life without the constant worry of where your next sale will come from.


Ben discusses the importance of knowing your audience when networking and how to prepare effectively for networking events. 



Check out these episode highlights:


01:21 - Ben's ideal clients: Sales leaders or business owners looking to build a standard process in their sales teams.

02:03 - The problem he helps clients solve: The nagging worry about bringing in sales consistently.

03:25 - Symptoms of the problem: Constantly fighting sales fires and managing individual team members instead of a cohesive strategy.

04:11 - Common mistakes clients make: Trying to be everything to everyone and focusing on short-term results rather than long-term strategies.

05:34 - Ben's top tip for networking: Know your audience and have specific targets to talk to at networking events.

06:56 - Valuable Free Resource: Visit www.strongersalesteams.com/salesprocess for resources on developing a sales process.

07:42 - Q: Where do I start with lead generation? A: Start by doubling down on what has worked for you in the past.



Tweetable Takeaways from this Episode:


“Networking with intention means you go with a mission rather than feeling a little bit lost. Know your audience and have specific targets you want to talk to.” - Ben Wright