Marketing The Invisible

Marketing The Invisible


Hiring Truly Driven Salespeople – In Just 7 Minutes with Kevin Gaither

March 13, 2025

Why you've got to check out today's episode:


  • Discover proven strategies for recruiting, interviewing, and hiring truly driven salespeople that impacts sales team performance.
  • Learn about the four pillars of sales success designed to build and sustain high-performing sales teams.
  • Hear unconventional but impactful tips to drive sales team performance.



Resources/Links:




Summary:


Is hiring driven, result-oriented salespeople who can truly propel your business forward a challenge? Many leaders unknowingly repeat costly mistakes, from ineffective hiring processes to poor onboarding and lack of proper coaching, leading to low performance and high turnover. By leveraging Kevin Gaither's proven four-pillar framework, you can build a sales team that consistently achieves and exceeds goals, driving your business to new heights.


Kevin Gaither helps early-stage tech startup leaders grow their sales teams, sharing 25+ years of experience from building teams and avoiding mistakes he made along the way.


In this episode, Kevin shares insights on avoiding common hiring mistakes and building high-performing sales teams through his four-pillar framework of recruiting, onboarding, coaching, and performance management.



Check out these episode highlights:




Tweetable Takeaways from this Episode:


"You can have the best culture and the best comp and the best product, but if you put the wrong butts in the seat, you're going to have a rough time being successful." - Kevin Gaither