Marketing The Invisible

Marketing The Invisible


How to Successfully Attract Your Dream Clients – In Just 7 Minutes with Dionne Mejer

February 13, 2025

Why you've got to check out today's episode:


  • Learn how to shift from traditional sales tactics to a structured approach that fosters authentic, human-centered conversations, increasing conversions and team confidence.
  • Discover practical strategies for creating a purpose-driven sales culture for lasting impact.
  • Uncover the secrets behind harmonizing short-term sales goals with long-term pipeline strategies.



Resources/Links:




Summary:


Are your sales teams struggling with low engagement, poor conversions, and ineffective leadership? Without the right leadership and frameworks, these challenges persist, leaving teams frustrated and unmotivated.


A 25+-year sales veteran and executive, Dionne Mejer leverages her superpower of a recovering perfectionist and people-pleaser to teach leaders and sales professionals how to have Sales with Soul™! Clients see increases in conversion rates, closing rates, quality conversations, sales rep confidence, appointments set, and so much more! She's the author of The Stepped Approach and a highly sought after speaker.


In this episode, Dionne shares a transformative, step-by-step approach to sales training, combining workshops, coaching, and leadership development to build sustainable structures. Her proven methods improve team confidence, foster authentic client connections, and align short-term goals with long-term success.



Check out these episode highlights: 


  • 02:33 - Dionne's ideal client: They are typically B2B organizations, about 80 million and under working at a leadership level as well as working with teams that wanna get better. 
  • 02:48 - The problem she helps solve: The problem we're truly solving is employee engagement as well as lack of effective leadership and structure.
  • 03:51 - Symptoms of the problem: A lot of what we see is simply a lack of clarity.
  • 07:25 - Dionne's Valuable Free Action [VFA]: Involve your team in creating a team purpose statement.
  • 08:38 -  Her Valuable Free Resources [VFR]: Unlock Your Revenue Potential Today! Click here: www.revenue-bydesign.com 
  • 09:25 - Q: What's the typical feedback from the engagements we do? A: Our leaders tell us, 'Oh gosh, I'm really not as good as what I thought I was good at.' But they go, 'Huh, I'm not as good at that as I thought I was.' And their defenses are down because we're giving them a safe space to get better at something. 



Tweetable Takeaways from this Episode:


"Involve your team in creating a team purpose statement." - Dionne Mejer