Marketing The Invisible
How to Build a Profitable Business Coaching Practice – In Just 7 Minutes with BJ O’Neal
Why you've got to check out today's episode:
- Discover the three essential pillars for building a successful business coaching practice.
- Learn how to transition from corporate life to coaching with a structured, relationship-driven approach that ensures authenticity and trust.
- Uncover the common mistakes aspiring business coaches make and how to avoid random acts of marketing to achieve consistent results.
Resources/Links:
- Want an overview of what done-for-you means to solve those three areas that you got to solve in coaching? Click here: businesscoachmastery.com
Summary:
Finding it hard to turn your business expertise into a profitable coaching practice? Many seasoned professionals feel overwhelmed by the lack of structure and direction needed to launch and sustain a successful coaching business.
BJ O'Neal is featured in Forbes, also a founding partner with the renowned Maxwell Leadership team as a speaker, trainer, and coach. Today, he leads Business Coach Mastery, a network of nearly 70 coaches across the US. His passion is empowering people to build a profitable business coaching practice, allowing them to live life on their own terms. He provides a done-for-you approach, equipping them with the tools and support needed to succeed.
In this episode, BJ shares his proven “done-for-you” approach, emphasizing the importance of building systems for lead generation, client conversion, and coaching delivery, enabling you to achieve freedom and profitability on your own terms.
Check out these episode highlights:
02:13 - BJ's ideal Client: Ideal client for us would be men who are seasoned.
02:37 - The problem he helps them solve: They want to do it, but they don't know how to.
03:23 - Symptoms of his client's problem: The bigger portion of all this is that they want freedom.
04:58 - Mistakes client makes before reaching out to him: Just going out there and just trying it with zero process, zero structure, zero strategy to it.
05:59 - BJ's Valuable Free Action [VFA]: Build the three processes that's going to do everything in coaching: Where do I get leads and prospects? How do I convert those leads and prospects into ongoing high paying monthly clients? And then how do I coach them to get simplicity?
07:30 - His Valuable Free Resource [VFR]: Want an overview of what done-for-you means to solve those three areas that you got to solve in coaching? Click here: businesscoachmastery.com
08:01 - Q: Why does someone fail at business coaching? A: No systems, no process and no structure.
Tweetable Takeaways from this Episode:
"You have to have a structure that absolutely builds a relationship that matters, that you become the hunted. That's the goal." - BJ O'Neal