Why you've got to check out today's episode:

• Discover the reasons why it's not advisable to constantly share the podcast host's link when you appear as a guest on their show
• Find out why relying solely on the podcast host to carry the weight of your appearance on their show may not be beneficial for you
• Uncover the potential in repurposing the raw audio from the podcast where you were a guest and leverage it to your benefit

Resources/Links:

• Leverage and repurpose your podcast opportunities and generate quality leads and clients. Click here: leverageyourpodcast.com/guest

Summary:

Are you making guest appearances on different podcast shows and depending solely on the podcast host to handle all the promotions for you?

Why not take advantage of those guest appearances and create your own call to action on your platforms? This way, you can generate more leads and attract new clients.

Host of Leverage Your Podcast Show, Lyndsay Phillips, of Smooth Business Podcasting, helps all podcasters leverage and repurpose their episodes to create authority-boosting content that attracts leads and clients.

In this episode, Lyndsay discusses strategies for repurposing podcast guest opportunities to effectively attract high-quality leads and clients for yourself, rather than solely benefiting the podcast host.

Check out these episode highlights:

02:51 - Lyndsay's ideal client: I would say authors, speakers, entrepreneurs that have a business model.

03:28 - The problem her clients face: A lot of guests are relying on the host to do all the heavy lifting, promote for them. It helps, but it's not your ticket to winning.

04:56 - Symptoms to her client's problem: It's sharing the host's links all the time.

06:50 - Lyndsay's Valuable Free Action [VFA]: Make sure that you're publishing it on your own website.

08:23 - Her Valuable Free Resource: Learn to repurpose your podcast guest opportunities and get more leads and clients: leverageyourpodcast.com/guest

08:34 - Q: What is the missing piece of how and what you need to repurpose from those episodes?A: And that would be reels and YouTube shorts. 

Tweetable episode from this episode:

“Ask for the raw video from the host so that you can use that to select the sound bites and nuggets, reels, so that you're showcased in the way that you want to be showcased." - Lyndsay Phillips